SHALLOW
CREATIVE DIRECTION, PUBLIC RELATIONS, COMMUNICATIONS, STYLING & CURATING
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SHALLOW offers a unique intersection of design and mission-driven communications.
SERVICES INCLUDE
▫️The creation of brand identity packages and toolkits
▫️Art direction for campaigns and projects
▫️Graphic design
▫️Web design
▫️Public relations
▫️Event planning and production
▫️Strategic communication
▫️Community engagement -
CURATING
SHALLOW takes a minimalist approach to creating inspiring, functional, and serene spaces. It offers guidance in creating an environment that inspires beauty as a way of life.
STYLING
SHALLOW helps people cultivate style, edit, and sustainably invest in a lasting wardrobe, sourcing both new and used pieces that align with their sensibilities, lifestyle, and budget. -
The name SHALLOW is a provocation. It invites reconsideration of what is often dismissed. In a culture that believes depth is evidenced by the neglect of the superficial, SHALLOW reclaims the surface—not as shallow in the pejorative sense, but as the union between the inner and outer world. It is a space of reflection, resonance, and refinement.
Inspired in part by philosopher George Santayana’s defense of emotional and aesthetic judgment, SHALLOW rests on the belief that what moves us—what we prefer, choose, or find beautiful—is not trivial, but expressive of who we are. When we make aesthetic decisions with awareness and integrity, they become revelations of self-knowledge and values.
SHALLOW works at this intersection—between inner clarity and outer expression. Whether designing environments, cultivating personal style, or helping nonprofits communicate their mission, SHALLOW encourages alignment between one’s intentions and one’s surroundings. The material world is not a distraction from meaning, but a medium through which meaning is made.
To be SHALLOW, then, is not to lack depth, but is instead to be aesthetically attuned to core values. It is to care, with nuance and precision, about how things feel, look, and align. SHALLOW helps individuals and organizations inhabit this sensibility with lasting intention.